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4 articles

  • Stop Collecting User Feedback. Start Building Product Evidence.

    Product teams collect more customer feedback than ever, but more feedback does not automatically lead to better decisions. The real challenge is turning scattered comments, interviews, support tickets, reviews, and requests into product evidence that reveals patterns, strengthens prioritization, and helps teams understand what users actually need.

    Orhun Begendi 10 min read Product Management

  • What Is MCP and Why Is Everyone Talking About It?

    MCP is an open protocol that allows AI models to securely connect to tools like GitHub, Jira, and databases — doing in the AI ​​world what USB does in hardware.

    Orhun Begendi 4 min read AI & Automation

  • ChatGPT Can't Remember Your Life — Here's What to Use Instead

    Every AI conversation starts fresh. ChatGPT generates brilliant answers but forgets everything the moment you close the tab. Here's why AI second brains exist — and what actually solves the long-term memory problem.

    Orhun Begendi 6 min read Knowledge Management

  • The Real Problem Isn't AI — It's Context

    AI tools are more powerful than ever. But they're also stateless, forgetful, and disconnected from your actual work. The missing piece isn't better models — it's persistent personal context.

    Orhun Begendi 6 min read Knowledge Management

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